Marketing and Branding

Promo Products Rule ROI

by Woody Kaye September 3, 2019
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With an often limited budget to put toward marketing and advertising, companies are regularly challenged with deciding which channels or vehicles will deliver the most ROI. For their part, promo products are often compared against traditional forms of marketing such as television, radio, print advertising. It has been found that promo products actually deliver the […]

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Branded Fall Fashion – Sure Hits

by Woody Kaye July 29, 2019
Branded Items for Fall

The fall season is here and, with it, comes crisp mornings and chillier evenings—maybe even a rain drop or two. Yet, there are days where amid the cooler temperatures the sun is shining brightly. This distinctive climate calls for special fashions, and branded clothing ideas for fall abound. Top Branded Clothing for Fall When putting […]

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Premium Incentive Products Inspire Employee Performance

by Woody Kaye July 8, 2019

In tandem with fostering customer loyalty, a company must also cultivate employee loyalty through a culture that motivates and rewards staffers for superior performance. Such rewards and incentives can be in the form of promotional incentive products to deepen an employee’s commitment to the organization. While some might prefer to allocate promotional products budget toward […]

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Logo Gear – Flag Waving Fanfare

by Woody Kaye July 1, 2019

 Flag Day is very important to patriots who appreciate our country and what theU.S.A.stands for in terms of freedom and rights. To honor this American spirit, there are many types of logo gear items that’ll duly show each citizen’s true colors: red, white, and blue.   Here we salute logo gear that will help the […]

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Father’s Day Promotional Products

by Woody Kaye May 20, 2019

  When it is time each year to honor those hard-working and dedicated dads, it’s also a great time to identify those notable promotional products that guys gravitate toward. Here is a rundown of category-specific, Father’s Day-inspired promotional products that are particularly suited for men – those with children and without:                                                                                                      Sports Fans: […]

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Four Tips for Trade Show Swag Success

by Woody Kaye February 11, 2019
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We’ve all been to trade shows where we’ve been given bagfuls of promotional products by exhibitors that are designed to create goodwill and positive brand imaging which hopefully leads to a business relationship. Some of these giveaways capture our attention because of their uniqueness, quality and usefulness. Others are ‘circular filed’ before they leave the […]

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