Marketing and Branding

Maximizing Employee Satisfaction with Corporate Gifts

by Woody Kaye September 24, 2018

Corporate gifts can be a highly effective means of strengthening the employer/employee relationship.  Indeed, such business gift programs can prove integral in increasing employee satisfaction, thereby enhancing staff productivity, retention, loyalty and goodwill toward the organization in kind.

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Branded Fall Fashion – Sure Hits

by Woody Kaye August 1, 2018
Branded Items for Fall

The fall season is here and, with it, comes crisp mornings and chillier evenings—maybe even a rain drop or two. Yet, there are days where amid the cooler temperatures the sun is shining brightly. This distinctive climate calls for special fashions, and branded clothing ideas for fall abound. Top Branded Clothing for Fall When putting […]

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Logo Gear – Flag Waving Fanfare

by Woody Kaye July 1, 2018

 Flag Day is very important to patriots who appreciate our country and what theU.S.A.stands for in terms of freedom and rights. To honor this American spirit, there are many types of logo gear items that’ll duly show each citizen’s true colors: red, white, and blue.   Here we salute logo gear that will help the […]

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Father’s Day Promotional Products

by Woody Kaye June 11, 2018

  When it is time each year to honor those hard-working and dedicated dads, it’s also a great time to identify those notable promotional products that guys gravitate toward. Here is a rundown of category-specific, Father’s Day-inspired promotional products that are particularly suited for men – those with children and without:                                                                                                      Sports Fans: […]

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Branded BBQ Gear for Summer

by Woody Kaye May 29, 2018

With the Memorial Day holiday looming and with summer nipping at its heels, now is a great time to start considering branded products around the season’s favorite pastime—barbecuing!   We’ve rounded up a list of hot branded products to help kick the imminent outdoor BBQ bonanza into high gear while keeping your brand name or […]

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Corporate Gift Guidelines: To Give is to Achieve

by Woody Kaye February 12, 2018
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A corporate gift does not have to be serious or stuffy in nature. Instead, it should be reflective of a company’s brand and philosophy, and meaningful to the recipient so that it resonates and deepens the relationship–whether the recipient is a customer, vendor, or employee. And, corporate gifting need not be complicated or expensive. Here […]

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Premium Incentive Products Inspire Employee Performance

by Woody Kaye January 8, 2018

In tandem with fostering customer loyalty, a company must also cultivate employee loyalty through a culture that motivates and rewards staffers for superior performance. Such rewards and incentives can be in the form of promotional incentive products to deepen an employee’s commitment to the organization. While some might prefer to allocate promotional products budget toward […]

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Promo Products Rule ROI

by Woody Kaye November 11, 2015
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With an often limited budget to put toward marketing and advertising, companies are regularly challenged with deciding which channels or vehicles will deliver the most ROI. For their part, promo products are often compared against traditional forms of marketing such as television, radio, print advertising. It has been found that promo products actually deliver the […]

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