Promotional Products

My 5 Favorite Promotional Products

by Michelle McCafferty December 9, 2015
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Source: My 5 Favorite Promotional Products Working for the industry’s leading distributor makes me pretty hard to impress when it comes to promotional products, but there are 5 types of items I never turn down: Drink ware: Though I’ve always been a collector of coffee cups, my stockpile has exploded in the past few years in […]

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To Give is to Achieve: Corporate Gift Guidelines

by Woody Kaye November 18, 2015
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A corporate gift does not have to be serious or stuffy in nature. Instead, it should be reflective of a company’s brand and philosophy, and meaningful to the recipient so that it resonates and deepens the relationship–whether the recipient is a customer, vendor, or employee. And, corporate gifting need not be complicated or expensive. Here […]

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Promo Products Rule ROI

by Woody Kaye November 11, 2015
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With an often limited budget to put toward marketing and advertising, companies are regularly challenged with deciding which channels or vehicles will deliver the most ROI. For their part, promo products are often compared against traditional forms of marketing such as television, radio, print advertising. It has been found that promo products actually deliver the […]

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Branded Merchandise Must Have’s Under $10

by Woody Kaye October 28, 2015
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Branded merchandise doesn’t have to eat up your entire marketing budget, and one can look beyond pens and magnets for low-cost options. Check out these top ten low-cost promotional products that can effectively help you achieve strategic goals: Brilliant Branded Merchandise Below $10 Apparel – While you may think apparel is off-limits at this price […]

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Make a Push for Unique Promotional Products

by Natalie Darr October 21, 2015
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Source: Make a Push for Unique Promotional Products In this day and age, it seems the go-to promotional products are all the same; the Water Bottle, the Pen, the Pedometer. Trying to market your brand and company is becoming increasingly more difficult, because your rival company is doing the same thing, using the same tactics […]

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Budget Friendly Promotional Product Procurement Strategies

by Woody Kaye October 14, 2015
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It is important to always continue strategic marketing efforts that keep your brand name visible and top-of-mind with existing and prospective customers. One of the best ways to do this is with logoed promotional products, which do not have to be expensive to be an effective “billboard” for your company. Focus on Smart Branded Products […]

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Popular Branded Fall Fashion

by Woody Kaye October 1, 2015
Branded Items for Fall

The fall season is here and, with it, comes crisp mornings and chillier evenings—maybe even a rain drop or two. Yet, there are days where amid the cooler temperatures the sun is shining brightly. This distinctive climate calls for special fashions, and branded clothing ideas for fall abound. Top Branded Clothing for Fall When putting […]

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Eco-Friendly Branded Merchandise: Popular Green Promotional Products

by Woody Kaye September 16, 2015
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Corporate social responsibility is all the rage – even when it comes to branded merchandise. After all, environmentally conscious “green” promotional products are a great way to convey specific brand messages and enhance logo visibility while simultaneously showcasing the company’s care and concern for planet Earth. Recycled, Reclaimed, Renewed Items Green promotional products come in […]

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4 Tips for Trade Show Giveaway Success

by Woody Kaye September 4, 2015
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We’ve all been to trade shows where we’ve been given bagfuls of promotional products by exhibitors that are designed to create goodwill and positive brand imaging which hopefully leads to a business relationship. Some of these giveaways capture our attention because of their uniqueness, quality and usefulness. Others are ‘circular filed’ before they leave the […]

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