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Father’s Day-Inspired Promotional Products

by Woody Kaye June 11, 2018

  When it is time each year to honor those hard-working and dedicated dads, it’s also a great time to identify those notable promotional products that guys gravitate toward. Here is a rundown of category-specific, Father’s Day-inspired promotional products that are particularly suited for men – those with children and without:                                                                                                      Sports Fans: […]

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Branded BBQ Gear for Memorial Day and Beyond

by Woody Kaye May 29, 2018

With the Memorial Day holiday looming and with summer nipping at its heels, now is a great time to start considering branded products around the season’s favorite pastime—barbecuing!   We’ve rounded up a list of hot branded products to help kick the imminent outdoor BBQ bonanza into high gear while keeping your brand name or […]

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Mother’s Day-Inspired Logoed Merchandise

by Woody Kaye April 30, 2018

  With Mother’s Day just around the corner, it’s a fine time to start thinking about logoed merchandise that will particularly appeal to the ladies within your recipient base – and that will resonate with moms in particular. Here are some holiday-inspired, female-friendly logoed merchandise that blends practicality with indulgence and brand recognition to boot: […]

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April Showers: Popular Promotional Products for Wet Weather

by Woody Kaye April 1, 2018

It’s said that we must endure those April showers to enjoy the full glory of spring flowers that signal the start of a fresh, bright season. But, traversing amid rainy weather can present its share of challenges. Here’s a list of popular promotional products designed to keep the recipient high and dry:   Umbrellas – […]

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Spring Fling: Fresh Promotional Product Ideas

by Woody Kaye March 5, 2018

Spring time is the season of renewal and rebirth. It’s the time of year to think about clearing out and reorganizing and taking a new look at how you do things. Helping your clients and employees take a fresh approach in various aspects of their lives – and in a way that promotes your brand […]

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To Give is to Achieve: Corporate Gift Guidelines

by Woody Kaye February 12, 2018
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A corporate gift does not have to be serious or stuffy in nature. Instead, it should be reflective of a company’s brand and philosophy, and meaningful to the recipient so that it resonates and deepens the relationship–whether the recipient is a customer, vendor, or employee. And, corporate gifting need not be complicated or expensive. Here […]

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Premium Incentive Products Enhance Employee Performance

by Woody Kaye January 8, 2018

In tandem with fostering customer loyalty, a company must also cultivate employee loyalty through a culture that motivates and rewards staffers for superior performance. Such rewards and incentives can be in the form of promotional incentive products to deepen an employee’s commitment to the organization. While some might prefer to allocate promotional products budget toward […]

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Does Branded Merchandise Work for Fund Raising?

by Woody Kaye December 26, 2017

Branded Merchandise: An Effective Medium to Create Awareness & Influence Behavior Marketing professionals are given many choices to increase brand awareness and responsiveness including print advertising, digital advertising, TV, radio, social media content and event sponsorships. This essay explores the effectiveness of promotional products and branded merchandise as an alternative advertising medium. Consider the following1: […]

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