by Woody Kaye
October 29, 2018
When devising a promotional products strategy for your business, beyond trade show and event giveaways it’s also important to plan for products that convey just how much you appreciate your customers and/or employees while also achieving the intended external or internal marketing objective. Appreciation-based merchandise inherently says “thanks for doing business with us,” “thanks for […]
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by Woody Kaye
October 22, 2018
Today’s marketplace is rife with options…there’s always a company purporting to do it better, faster and cheaper, making fostering customer loyalty more important—and challenging—than ever. Given the high costs associated with finding new customers and distributors, it’s imperative to find effective ways to strengthen existing relationships. Popular methods include sending logoed corporate gifts, executing giveaways, […]
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